Workspace

Workspace Memory: the GTM Brain

Memory is what Persona X's "Brain" knows for certain across your whole workspace — the facts it has actually confirmed, not what any one document merely suggested. The page's own framing is direct: "What your brain knows across the whole workspace — facts shared by every project. Project‑specific memories live on each project's Memory page."

Workspace memory page showing a confidence bar across all facts and a list of individual believed facts with quoted evidence
Workspace memory: a confidence bar for the whole fact set, and individual facts with their supporting quote.

Three layers, not one

Persona X is explicit that memory has three distinct tiers, and documentation, chat, and every surface in the product should say which one it's citing:

LayerWhat it meansWhere you see it
StatedVersioned, human‑confirmed truth — written and owned by your team.Strategy (GTM Brief, ICPs)
BelievedApproved claims backed by evidence, still considered valid.Workspace/project Memory, persona profiles
Pending / observedSignal candidates not yet corroborated — a hypothesis, not a fact.Signals

Reading a memory fact

Each fact card shows a category tag (for example SENSE_SIGNAL), a one‑line statement, a confidence badge (High confidence), how many sources back it and since when, and — in italics — the actual quoted evidence it was distilled from. Facts can be edited or deleted directly from their card.

A summary bar at the top shows overall confidence across every fact currently held (e.g. "Confidence across 50 facts — 50 High confidence"), broken down into categories.

Search

A search box lets you find a specific believed fact by keyword rather than scrolling the full list — useful before repeating research that Memory may already have settled.

Workspace vs. project memory This page is the workspace‑wide layer. Facts specific to one project (a particular persona, account, deal, or competitor) live on that project's own Memory surface instead, reachable from inside the project.